1、Today’s CRM communications tools are a lot more granular and versatile than in times past. They allow companies to create optimized campaigns and address customers’ specific needs to win them over. Yet, among the various sales technologies, email still stands out as one of the most effective and affordable tools. A robust email strategy can help you connect with your target audience, nurture communication with prospects and move leads throughout the sales funnel using features like open and click tracking, sales templates and email automations.
2、features ensure you don’t drop the ball on your next big sale. They allow you to stay in contact with your prospects, engage with them better, build trust and brand awareness and initiate contact with leads at the perfect time for them to proceed and not a minute too early.
3、Your contacts are at the core of your customer communication process. Each represents an opportunity that you need to tend to and follow up with to grow your business and close more sales. keeps your contacts organized by dividing them into “people” and “organizations” categories. Once added, you can link your contact to deals they’re associated with.
4、also lets you look at the bigger picture by presenting a visual history of all your calls, emails and activities with any particular contact or deal, making it even easier to check last conversations before following up.